Digital

Ad Specs And Creative

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Banner Units

Creative
Unit Name
Initial
Dimensions
(W x H in px)
Max Initial File
Load Size
Maximum
Animation
Length
File TypeSubmission
Lead-Time
Medium Rectangle
(IMU)
300×250200 KB15 sec
3x loops max
JPGMin 5 business days
before campaign start
(6 days for expandable)
Leaderboard728×90200 KB15 sec
3x loops max
JPG, GIF, PNG,
AND HTML5
Min 5 business days
before campaign start
Half Page300×600200 KB15 sec
3x loops max
JPG, GIF, PNG,
AND HTML5
Min 5 business days
before campaign start
Billboard970x250200 KB 15 sec
3x loops max
JPG, GIF, PNG,
AND HTML5
Min 5 business days
before campaign start
Mobile320x50
320x250
20 KB15 sec
3x loops max
JPG, GIF, PNG,
AND HTML5
Min 5 business days
before campaign start
Welcome Ads1920 x 1080
cross device responsive
200 KB15 sec
3x loops max
JPG, PNG, GIF
(STATIC) AND
MP4 AND WEB
(VIDEO)
Min 12 business days
before campaign start
Parallax1800x900
cross device responsive
200 KBN/AJPG, PNG, GIF
(STATIC) AND
MP4 AND WEB
(VIDEO)
Min 12 business days
before campaign start

Video

TypeRecommended formatsRecommended dimensionsRecommended video bit rateRecommended audio bit rateVideo Length
Linear in-stream (Pre/Mid/Post-roll)MPEG, MOV, AVI, VAST 3.0960×720 px (4:3 standard) or 960×540 px (16:9 widescreen)2 Mbps128 kbps15 or 30 seconds

Newsletter Specs and Dimensions

Sizes728×90, 300×250, 970x250
Creative AcceptedJPG, Static GIF or PNG

Text Link Specs

Assets Needed20 character heading + 70 character teaser + URL

Other Notes

Rich Media AcceptedPreferred: DCM, Sizmek, Flashtalking, Conversant, Atlas
Must be user initiated (on click: mute/un-mute); default state is muted