digital

ABOUT INC.COM

Delivering the best information, services and tools for virtually every business task, Inc.com is the daily destination for business leaders trying to keep abreast of the latest issues and trends affecting the entrepreneurial economy and lifestyle.

With staff-written daily news headlines, expert columns, video content and web-exclusive interviews and features, Inc.com is the best destination on the web for helping small-to-midsize companies increase revenue, service customers, manage operations and increase profitability.


IDEAL FOR:

Branding, Lead Generation, Lead Nurturing and ROI tactics

Channels

View as single page
Columnists/Contributors

In 2012, Inc.com invited over 100 new columnists and contributors to share their expertise, knowledge and stories from the trenches.


Meet them today!


View as single page
Editorial Calendar

 

 

Issue Editorial Features
January How To Get 3 Times as Much Done Every Day: A tip-filled guide, using both video and text, designed to increase productivity for CEO’s and their employees
The Best Home Businesses: Great businesses you can start from your home
February How I Got Started: Lessons and startup tales from A-List entrepreneurs who were once struggling startups themselves
Behind Every Great Entrepreneur: A month-long series introducing Inc. readers to the real power behind top entrepreneurs- their executive assistants. Travis Kalanick, Guy Kawasaki, Barbara Corcoran, and Tony Hsieh among others will be featured.
March The Best Industries: A rigorous look at the industries of the future, the ones that provide the most inviting opportunities for start-ups and young companies on the move.
World’s Coolest Offices: The design favorite.
Coolest College Startups: The top young entrepreneurs on campuses today.
The Biz Travel Special Report: Our annual guide to everything a road warrior needs to know, anchored by a buyer’s guide to the gadgets and products that make travel easier.
April Success Guide: The secrets of success, based on research into the practices of repeat winners among the inc. 5000.
Reinvention Central:
Business experts parachute into businesses to help entrepreneurs improve their business, ranging from product packaging to marketing strategies to leadership chemistry.
May The 25 Most Audacious Companies in the World: From the editorial culture that was the first to recognized Steve Jobs, this report features profiles of small growth companies that have the potential to transform their industries
The Wealth Effect: Experts tackle the prickly financial questions that arise from entrepreneurial success, from investment strategy, to retirement planning and tax management.
June How I Did It: The Inc. classic: inspiring tales of creativity and grit from the entrepreneurial front lines.
Best in Class: A visual tribute to the most beautifully designed product made by entrepreneurial companies.
July 30 Under 30/Upstarts:The inc.com landmark, highlighting up-and-coming, as-yet-undiscovered young founders who soon will be forces to reckon with.
September Inc. 500 and 5000: The definitive ranking of America’s fasting growing companies, complete with video and text profiles of the 500s’ CEOs, insights into their operations and previews of the conference.
How to Hire the Best: A complete guide to every entrepreneur’s most essential task: Assembling the right team
October The Know-How Report: A supremely practical guide to a mix of entrepreneurial skills, ranging from how to romance an angel investor, to how to hire a chief technology officer, to how to make a DIY Super Bowl commercial.
Step by Step to a Winning Social Media Plan: Where you need to be in the social media-verse and how to increase your presence there.
How to Sell Anything: Knowing that every entrepreneur is at last 90% salesperson, Inc. pulls together a photo-rich essay of inspiring “How I Closed that Deal” stories from the most go-getting salespeople at a wide variety of companies.
The Total Obamacare 2015 Survival Guide: A complete roadmap to the most confusing and stressful challenge many business owners will face in 2015.
November The Hire Power Awards: A ranking of the private companies that are contributing what the economy needs most: Jobs
Best in Class: Holiday Gift Guide: A roundup of the best toys, tools and gadgets to give your business, your employees—and yourself.
December The State of Small Business: One year after the election, Inc. reviews: the prospects for the economy, the state of mind of business owners, and other clues to the entrepreneurial outlook
The Inspiration Chronicles: Every entrepreneur has a tale of sleepless nights, of the moments when everything goes wrong that can go wrong- but through sheer grit and determination, they come back. Here are 10 of the most inspiring comeback stories small business has every known.
The Best of Inc.com 2014: The very best advice, tips and ideas, selected from the full year’s content

View as single page
Features and Special Reports

View as single page
Video Series

View as single page
Online Audience

Inc.com reaches the leading decision makers at fast-growing companies. Inc.com visitors are affluent, innovative, and early adopters of cutting-edge technology.

Site Traffic

Average Monthly Unique Visitors: Average Monthly Page Views: Source:
4.9 million 17.5 million Omniture
Jan-March 2013

Demographics

Average Age: Male / Female: Average HHI:
41.8 62% / 38% $146,100
Comp %
Graduated College+: 83%
Top Management: 64%
Business Owner/Partners: 59%
Business Decision Makers: 75%
IT/Technology Decision Makers: 64%
Financial/Banking Services Decision Makers: 48%

Source:
2012 Inc.com User Study conducted by MarketTools, Inc. (515 respondents)

 


View as single page
Online Rates
Placements Ad Units Spec Net CPM
ROS Leaderboard
Half Page
IMU
Video
728×90
300×600
336×280 or 300×250
Pre-roll
$100
$150
$110
$225
RON* Leaderboard
IMU
Skyscraper
Video
728×90
300×250
160×600
Pre-roll
$50
$55
$50
$100
Homepage Leaderboard
IMU
728×90
336×280 or 300×250
$140
$150
Welcome Ad Welcome Screen 640×480 or 600×600 $24,000 Flat Rate per day
Targeted Channel Leaderboard
Half Page
IMU
Video
728×90
300×600
336×280 or 300×250
Pre-roll
$110
$160
$120
$250
Geo Targeted Leaderboard
IMU
728×90
336×280 or 300×250
$115
$125
Sitewide Text Links $15
Newsletter Editorial Targeted
Stand Alone
728×90 and 300×250
$80
$250
Microsites Custom Call for prices
Webinars Custom Call for prices
Sponsored Poll Custom Call for prices
Channel Takeover Custom Call for prices

* Via the Inc. Digital Network, Inc. has partnered with select sites to offer increased reach and targeting capabilities.

 


View as single page
Online Specs and Creative Ad Units

Digital Ad Specs

Creative Unit Name Initial Dimensions (W x H in px) Maximum Expanded Dimensions (W x H in px) Max Initial File Load Size Maximum Animation Length (i.e. Flash™) Audio Initiation Submission Lead-Time
Medium Rectangle (IMU) 300×250 600×250 40 KB 15-sec,
3x loops max
Must be user Initiated (on click: mute/ un-mute); default state is muted Min 3 business days before campaign start (6 days for expandable)
Leaderboard 728×90 728×180 40 KB 15-sec,
3x loops max
Must be user Initiated (on click: mute/ un-mute); default state is muted Min 3 business days before campaign start
Half Page 300×600 Expansion not allowed for this unit 40 KB 15-sec,
3x loops max
Must be user Initiated (on click: mute/ un-mute); default state is muted Min 3 business days before campaign start
Micro Bar (Logo) 88×31 Expansion not allowed for this unit 10 KB Static N/A Min 3 business days before campaign start
In-Banner Video (file-loaded)
In-Banner Video (streaming)
300×250
728×90
300×600
Expansion not allowed for these units 40 KB 15-sec,
3x loops max
Must be user Initiated (on click: mute/ un-mute); default state is muted Min 6 business days before campaign start
Intersitial/ Welcome Ads Variable
600×600
640×480
Expansion not allowed for this unit 60 KB 10-sec (ad displays for only 10 sec and disappears if no interaction) Must be user Initiated (on click: mute/ un-mute); default state is muted Min 6 business days before campaign start
Pushdown 964×30 964×300 60 KB 15-sec Must be user Initiated (on click: mute/ un-mute); default state is muted Min 6 business days before campaign start

Video

LINEAR IN-STREAM (PRE/MID/POST-ROLL)
Recommended formats FLV, MPEG, MOV, AVI
Recommended dimensions 960×720 px (4:3 Standard) or 960×540 px (16:9 Widescreen)
Recommended video bitrate 2 Mbps
Recommended audio bitrate 128 kbps
Video Length 15 Seconds

Newsletter Specs and Dimensions

Sizes Creative Accepted File Max
728×90, 300×250 JPG, Static GIF or PNG Max 30k

Text Link Specs

Assets needed
20 character heading + 70 character teaser + URL

Mobile Specs and Dimensions

Sizes Standard Banners 3rd Party
Tracking
Rich Media Video?
728×90 and 300×250 Banner ads for Tablets Yes, Scripts only (no flash) Yes—Javascript Based only (no flash) Yes Yes, must have close mute and pause buttons and be user initiated. HTML5
Mobile—300×50 (mandatory), 120×20, 168×28, 216×36 Yes, Scripts only (no flash) Yes—Javascript Based only (no flash) Yes N/A

Flash Requirements

Creative Restrictions
All flash creative should include this click tag script:On (release) { getURL (_level0.clickTag, “_blank”); }Expansion must be mouse-over, Must have close button, any flash must have 35k max backup gif.
Rich Media Accepted
Preferred: DFA, Atlas, Unicast, Eyewonder, Pointroll, MediaMind, Mediaplex

View as single page
Mobile/Tablet

Deliver cutting edge brand association with sponsorship of one of Inc.’s new, breakthrough immersive media platforms!

Sponsorship of Inc. content via mobile and/or tablet devices can provide your brand with broader, deeper and more interactive ad experiences. For information about high impact messaging opportunities on mobile and tablet devices, contact Whelan Mahoney, Group Publisher, Digital.


View as single page
Inc.com Newsletters

Reach the leaders of the fastest-growing, private companies in America throughout the workday with Inc.’s e-mail newsletter program. Inc.’s double opt-in newsletters cover the essential areas where entrepreneurs struggle from starting up to driving sales and procuring technology, products, and services. Our suite of newsletters provides the opportunity to influence a self-selected audience of growing companies with the right message, in the right context, during their workday.

Available Newsletters:

Growth Strategies of the Inc. 5000 Newsletter (Thursdays)

An inside look at how Inc. 500|5000 companies scale their businesses.


Money Newsletter (Tuesdays)

How to raise capital, set budgets, price products, account properly, and map out an exit strategy.


Lead Newsletter (Wednesdays)

Everything you need to know about hiring, team building, and company culture to take your business to the next level.


Startup Newsletter (Mondays)

News, trends, and tactics to help you launch your business idea today.


Innovate Newsletter (Fridays)

Stay sharp with cutting-edge ideas, insights, and strategies for entrepreneurs.


Grow Newsletter (Mondays)

Grow fast, beat the competition, and take off with actionable advice and personal stories from serial entrepreneurs, experts, and others who have done it before.


Inc. Wire Newsletter (Daily)

News—from all over the web—entrepreneurs need to know now.


View as single page
Inc. Digital Network

Reaching over 15 million unique visitors in the U.S monthly, the Inc. Digital Network helps advertisers extend their reach. Advertising across the Inc. Digital Network allows you to deliver your message to a growing network with engaging content and superior audience quality.

Visit http://incdigitalnetwork.inc.com/ to extend your reach to millions of business decision makers.


View as single page
Self-Service Ads

For digital media buys less than $5,000, please visit http://www.resourcenation.com/business.


View as single page

Request a customized proposal today.


Contact Us